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Churn Risk Interview Analyzer

Competitive AnalysisClaudechurn analysiscustomer interviewsretentioncompetitive

Prompt

Analyze these customer churn/exit interview transcripts and extract the real intelligence.

Product: [YOUR PRODUCT NAME]
Time period: [DATE RANGE]
Number of interviews: [N]
Primary competitors customers are switching to: [LIST IF KNOWN]

For each interview, extract:
1. Primary stated reason for leaving
2. Underlying/real reason (what was between the lines)
3. Competitor they're switching to (if mentioned)
4. What the competitor offers that we don't
5. Was this churn preventable? (Yes / No / Maybe — with brief rationale)
6. Any product, pricing, or support issues mentioned

After all interviews, produce:
**Root Cause Analysis** — what are the top 3 REAL reasons customers are leaving?
**Competitor Attraction Map** — which competitors are winning our churned customers and for what specific reasons?
**Retention Opportunities** — what could we have done differently to save these accounts?
**Product Signals** — feature gaps mentioned across multiple customers
**Systemic Fixes** — top 3 changes (product, pricing, support, onboarding) that would reduce future churn

Interview transcripts:
[PASTE TRANSCRIPTS OR NOTES — separate with ---]

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