Win/Loss Analysis Framework
Competitive AnalysisClaudewin/losssales analysiscompetitivedeal strategy
Prompt
Analyze my recent win/loss deal data and identify patterns that can improve our win rate. Product: [PRODUCT NAME] Market segment: [SMB / MID-MARKET / ENTERPRISE] Average deal size: [$ AMOUNT] Sales cycle length: [X WEEKS / MONTHS] For each deal, I'll provide: Outcome (Win/Loss) | Competitor we lost to or beat | Deal size | Industry | Key reason noted by rep Deal data: [PASTE YOUR WIN/LOSS DATA] Please produce: 1. **Win Rate Summary** — overall %, by competitor, by deal size, by industry 2. **Top Win Patterns** — what's common across our wins? (competitor, deal size, industry, rep-noted reasons) 3. **Top Loss Patterns** — same analysis for losses 4. **Competitive Win Rates** — head-to-head: us vs. each named competitor 5. **The Hardest Competitor to Beat** — who beats us most and why 6. **Easiest Win Profile** — describe the ideal deal we almost always win 7. **3 Recommendations** to improve win rate in the next quarter